- Meaning.
- Advantages and disadvantages.
- Force field analysis diagram
Forces for the change | Forces against the change |
1.Improved delivery efficiency (5 points) 2.Better customer convenience (4 points) 3.Convenienceer loyalty (3 points) 4.Convenience for delivery staff (2 points) |
1.Huge initial cost (4 points) 2.Employee training (3 points) 3.Customers concerns (3 points) 4.Employees resistance (2 points) |
Questions:
- Using the information given in the table 1, construct a force field analysis diagram. Calculate total points for the change and the total points against the change, and recommend the management of SDPL accordingly. [4 marks]
- Identify and explain two benefits of using force field analysis as a planning tool for SDPL. [4 marks]
- Identify and explain two limitations of using force field analysis as a planning tool for SDPL. [4 marks]